Episode Transcript
WEBVTT
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Alright, alright, it's that time
again, Rich Cassan over here in the
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Global Podcast Studios live from Atlanta.
Alongside me, we have the guest of
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the hour as always, Mr Duayanne
Hart. Uh you can check him out
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at Dwayne Hart dot com. So
we're gonna, as usuill be talking cybersecurity,
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but this is a great one.
We're gonna be talking about why cybercrime
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is growing and why are criminals succeeding. But the second half of the show
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we're gonna dedicate to a kind of
a recap of all things cybersecurity, Duyne
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Hart and what kind of what what's
happened in two? We might give you
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a teaser for three. But the
man of the hour, Mr Duayne Heart,
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Welcome to the show. Thank you. It's always a flursure to be
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here and in Global Podcast Studio.
I can say that the year of two
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has been very successful. I made
a lot of great moves, one of
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you. You've been a busy dude
to whatever. We're gonna talk about that
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in the second half. What's happening, But let's jump right into today's topic
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again is why is crime still growing
and how are criminals succeeding? We actually
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have six topics along this um uh
with this segment. But here's what we're
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gonna do for this show. We're
only gonna give you three. You gotta
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stay tuned for three. With the
other three, but real quickly, the
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bullet points are um. You know, really when you look at there are
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six topics, it's really business basic
one oh one. This is what actually
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businesses, successful businesses to do.
We don't think of, you know,
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typically of cybersecurity hackers as a business, but it's a it's a venture for
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them. They're they're making profit.
Right, it's not the right kind of
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business, right, you could argue, But here's the topics rapid fire.
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UM what cyber criminals are. Why
they're succeeding because they're targeting people and their
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weakest link. Number two, they're
doing their homework. Number three, it's
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a numbers game. Think we if
you have your business hat on instead of
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your hackers, had these same principles
apply. Number four is UH scams keep
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evolving in business, that would be
technology. You gotta stay ahead of the
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UH. Five is patients pays off. Right, a successful business entrepreneur,
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you gotta stick it, you gotta
stick it out you've gotta be in the
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game right until it pays off and
then finally, um, you know,
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the criminals can operate from everywhere.
Hello. Have you heard of remote working
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lately? Right? Yes, I
have. So let's start with number one
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about targeting people. Right, So, in a business, you've got to
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know your audience and who to target. So um uh, talk to us
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about that hackers hat, but specifically
the cyber criminals. Um, what's involved
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in them targeting? Who's their audience, who's the weakest link? Some examples
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of that. Well, well,
first of all, hacks are lazy,
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okay, So let's just be honest
about that. I've always stated this,
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right, hackers are probably one group
of people that actually don't have a job,
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but they find a way to get
rich, okay. So and they
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like to pray upon the weakest link. You know, in this world of
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cybersecurity, we always like to call
them solf targets, okay. And and
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the idea is to find those soft
targets because that's the easiest entrance into a
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network. But but I've always stated
that technology is a standard and humans are
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flexible, So we look at humans. Um, cyber hackers are humans themselves.
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And we often understand that that they
come from a human mindset, so
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they understand people. I mean,
what's almost been done since day one?
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You know the pot picker, I
mean the picket said the pocket pickers.
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Right, Um, now they're just
taking it online, right with phishing attacks
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for example, Yes, yes,
so they go and take it online.
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But you know, let's just get
to the root of this here, and
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that hackles prey up part humans because
humans lose awareness. If I now where
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to go back and think about all
the cyber texts that happened though the past
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five years, and if we at
the root cause analysis, the answer always
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surfaces that why did they do that? Do they know that you're not supposed
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to open these malicious attacks? I
mean, you know, like the attachments.
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Did they even know that when you're
on Facebook and so forth, that
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you don't put your personal information up
there? And see, Now, these
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are things that the cybersecur cybersecurity industry
talks about every day, and through cyber
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awareness training is supposed to have users
race race the awareness Okay, Now,
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now, part of the reason why
that humans are always prayed, they are
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preyed upon because they can be easily
tricked right, if you find a disgrunted
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employee that's sitting in a bar somewhere, and if you are acting and if
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you want to do some social social
engineering, all you have to do is
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to have a conversation with that person
and they'll tell you everything you need to
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know. All right. Hackers are
hackers are friendly, and hackers are friendly
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because because they wanted from Asian,
A lot of times they approach you like
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um with we're here to help you
solve your problem. And many times they
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put that malware on your computer and
they're gonna help you deal with that.
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Right. But also to let's just
go on back. And one of the
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reasons that that I think humans are
praised because in most organizations and businesses,
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if you're not established in the human
firewalls, you are gonna have problem.
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And you know the concept of human
firewall is someone with a defensive mindset is
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always thinking about bandy guardian, bandy
defender being being that security guard in the
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front of a t Yeah. So
now they've they've identified their target. The
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next thing we're gonna talk about is
them doing their homework. Again, just
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like in a business, you gotta
find out who your customers are you gotta
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research your customers? Right? Their
customers are the people that are gonna be
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avaulnable to these attacks. Uh you
kind of teased on social media. So
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um, that's an example. Talk
to us about them doing their homework online
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from all of the profiles you've created. Okay, Well, first of all,
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if you go online, here's the
way it works if you really want
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to find a way to care out
its cyber attack. If you go to
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Facebook and you can create a page
yourself and you say, hey, I
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I personally would actually like to do
I'd like to do an age game where
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you have people to say, okay, back in nineteen seventy three, how
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old are you right? And tell
us what you was doing then and where
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did you live? Where you're just
giving ways two pieces of pieces of pieces
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of pieces of information your age one
and two is what did you reside.
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So so if someone calls up a
bank, then those are two types of
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authentication methods they use to gain assets
to to your account. Now it's caused
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the age game. Okay, all
right, So so with people, they
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become the weakest link because of lack
of awareness and not really taking cybersecurity.
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Um. Um, how could I
say real or just not taking cybersecurity as
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as being critical. And you know, it's sad to say that most organizations
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and people are not gonna take action
unless there is a negative event that happens.
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Let's say, for instant, they
go to a bank, then they
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realize that all that money has been
taken out of the hand because because they
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gave some information away. All right, that's that shouldn't have happened. Now
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we should not be getting to that
level. But in this world today that
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stills counts elapse. And hackers are
smart people, okay, and I'm gonna
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meet him. Okay, yes,
yes, they do that homework because they
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share information exactly. Two hackers are
hackers are a recipient of regular people.
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Okay? They what did people that
were on Facebook trying to protect themselves with
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some kind of way. Hackers realized
that it's much more fun to become an
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act and and there's a there's a
gap in there or there's a lack and
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so they see it as an opportunity. Again, like business, you find
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your audience. You're doing where you
find out where their market is, where
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there's a gap in the marketplace.
Right, Um, so you talked about
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UM, you know the age game. We're gonna uh finish this segment with
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the third on the list of six
is the numbers game. Right, so
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billions of people online UM talk to
us about you know, you know,
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invoicing and UM emails with instant messages, you know, bulk that kind of
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thing. He goes, he goes
way to look at it is. Here's
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that the infrastructure about two changes as
an organization moves from a thousand assets up
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to fifty tho assets. You're most
so sutable to cyber text. You think
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about the number of endpoints you have. You think about software programs, You
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think about the number of people in
your company. Think about the way that
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your architect is dispersed. Because your
architect is probably in the clouds, it's
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probably located in California, privately located
in the Midwest. Right now, you
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have to have your security features in
place. I'm talking physical security as well
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too, because if it's located in
a rural place that never have crime,
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they may not take cybersecurity, uh
you know seriously. And and you know
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that's the data center that kind of
resides over there, Okay, And all
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that really takes is one person to
gain assets to that data center, and
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they could cause disruption for your entire
enterprise. So so when we look at
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the infrastructure, and knowing that the
infrastructure is always growing, problems are always
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gonna surface. But also too and
the numbers game, you know, we
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have to look at people too,
because there are a great number of people
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that are gaining interests and hacking and
I'm talking, uh from the unethical side,
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because ethical hacking is there to try
to prevent the unethical hacking from happening.
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So that basically the same group of
people, except except that one side
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is a is a chromical and the
other side is not a chrominal. Okay,
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see that's the only difference. And
and I think the numbers game have
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to play as well too because as
you put these endpoints in your system,
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you're gonna have more issues. Um
and also too when it comes to numbers,
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it's money, yeah there there,
Yeah, there's some um there's some
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dollar bills on some currency on the
other end. So yeah, that's a
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great way to um sum that up. And just to kind of recap on
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the numbers game before we move into
recapping two, what you've accomplished in some
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of the stats there But what's interesting
to me about the numbers game. Again,
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the business. If you send out
enough emails, making up, phone
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calls, making up is this go
to enough networking evention, you're to succeed
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at some point. Right. So
same thing with hackers, right, it's
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a business to them. You know, don't kid yourself. It's a business
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model right for profit And UM some
of the things we talked about there with
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the billions of people online, two
or three quick examples about this. UM
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is just that simple inbox, right, that's the biggest enter one of the
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biggest entry points. And the UM
and attaching an invoice to be paid.
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I know, as a business owner, sometimes I'll get an invoice. I'm
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like that company. I don't think
I've ever done business with that company.
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But if it's a large enough organization
and you have somebody that that's responsibility is
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to clear all those invoices, they
may not, you know, UM double
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check all this stuff because it's a
similar company they've done business in the past.
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They just arbitrarily pay. They don't
want late payments, and the bosses
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told them, you know, you're
in charge of account and get that paid
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right. Well. And again,
if they send out five thousand and fifty
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thousand, a hundred thousand, somebody's
going to hit the pay button somewhere,
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right and generate money. And then
finally, um, the newest thing that's
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started hit I phone is a text
that appears from quote my I'm holding up
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air quotes from my bank or some
type of financial institution. Right, I
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mean, I guess because I've sat
across the dude the cybersecurity so long.
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I'm not clicking on those links.
But there's somebody on the other end of
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that phone. If they send out
ten thousand text messages, somebody's gonna click.
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That's right. It's always it,
always talking about the lois coming DNOM.
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All the ready takes is for one
person out of a ten thousand actually
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calls having That's all it really takes, you know, because we're dealing with
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digital crimes. Because the physical crime, you may need six people to break
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into a bank, yeah, and
about hours in the day, right,
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You're it's a finite, right,
But in these digital crime you need one
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person that sitting behind a computer,
right, That's that's pretty much all you
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need. And they can run a
software program that like it used to be,
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like, um, hold on too
don't keep out your cell phone number.
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Right, But now they're not even
concerned about what number it is.
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It just runs through a program and
just starts spitting out digits twenty four hours
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a day, right, and they
don't care if it's a landline or a
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cell phone or wherever. Right.
And it's coming from sometimes from foreign countries
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that don't our laws can't really protect
us. Yeah, we gotta protect ourselves.
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See, So I want to um, I want to say one thing
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about cyber security. It's on us
as individuals because in the end of the
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day, when a negative events happened, it's much harder to clean that issue
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up. So it's easier to just
make sure that you stay aware and you
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stay safe because you can uh prevent
issues and also too, you can avoid
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the headaches because because I've always had
the belief at the end of the day,
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it's on you as a person because
we know what a hack it does,
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because we can't complain about it,
okay, because we know their sold
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premises is to call having and damage, so we become wise of people.
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Then we can counter that concept and
we can beat them to the finish line.
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Well said, and speaking to finish
line, Uh, this is a
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perfect time to segue into our next
segment and stay tune again at UM upcoming
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for the new year, we're gonna
be talking about the other three uh topics
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in these areas of cyber crime and
why it's growing and what we can do
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about it. UM and again Rich
casting over here in the Global podcast studios
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here Atlanta, Georgia, having a
great conversation as always with Mr Dwayne Hart
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and all these topics that you've heard
about. If it's you know, raises
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a flag or of interest, you
can contact just reach out to Dwayne at
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duyne hart dot com. There you
can find everything we're gonna talk about,
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all things hybersecurity, all of his
media releases. Again, you don't need
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a bunch of different websites and handles
and social media, just go to Dwayne
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Hart dot com. So, Dwayne, let's talk about twenty twenty two and
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kind of a recap. So,
Um, there's a number of things you
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accomplished and it continue young. So
for example, Uh, your ongoing series
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for your podcast is just wrap it
up Season two, right, Yes,
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season season two is in the house. And season two was forever important because
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season two was about trying to connect
cybersecurity. All right. You know,
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I wanted to focus on looking at
the cybersecurity sectors that you have, looking
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at the different programs, looking at
some of the issues such as digital parenting,
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and trying to connect all of those
together into cybersecurity because because when I
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did my UH speaker's video, that
was one of the topics that I brought
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up, um about cyber talk and
cyber talk is about connecting cybersecurity because I've
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always felt that if we can connect
cybersecurity, we can resolve problems. Because
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we have a problem in the industry
now where where we have solos solos of
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saying that the only new piece of
sober secuter I need to be worried about
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is my password. Okay, that's
that's so nineteen nineties whatever. Yeah.
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Yeah, So that's so let's look
at the much wider picture and make a
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determination on how we can connects obficecuity, which was what this season did.
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It focus on all the connectors that
you have, and um, there was
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a whole lot of success with it. And also too, you know,
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this season brought on something else for
you too, Rich because now I think
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you've got the picture about the heckles
at right. Yeah, I got my
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halfer headphones on, but yeah,
I actually might have but yeah. But
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um so, speaking of season two
and two, I've got three uh topics
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that you covered, and i'd be
interesting to see what's on your shortlist as
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far as topics. But to me, I'm gonna turn to you next about
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your topics. But we really covered
A to Z but I thought if I
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had a narrow down to just two
or three, uh, what we're cut
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very intriguing. I think the her
in this episode about veterans and active military.
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Also, the auto transportation topic was
very fascinating. And finally on churches.
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So I don't know if you want
to elaborate on some of these or
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what else besides those three on your
list of it that you thought would really
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spiked you know what. I am
a veteran, so I'm gonna take that
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one veterans see now. When it
comes to veterans, I also focus on
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workforce development too, because I realized
a lot of veterans are transfer transition out
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of the military, and when you
transition out of military, you hear so
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much boglos information about what you need
to do for your career, right you
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know it is UM one one bogos
theory is that they're gonna hold your job
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for ninety days. Nobody will hold
your job for ning days. Okay,
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all right, so let's just get
rid of that one. Part of the
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other one that was discussed this the
scams that occurring for veterans as well too,
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and you know, to just recap
on that. And they normally happened
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because veterans live in a private,
enclosed environment with the government and UM.
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They are also victims because of the
way the monetary system work, because veterans
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getta guaranteed paycheck every month. So
if you can get them to fall into
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a scam and to sign a piece
of paper, then guess what, that's
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guaranteed money to you every month.
Uh. Focusing on that and also to
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yes, looking at the churches and
UM talking about the protection reins and knowing
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that churches are so setable to cyber
attacks because because they don't produce goods and
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services, so they're really sometimes not
so focused into cybersecurity and nobody would think
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that they are a hacker's appetite.
Yeah, you wouldn't think like there would
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be great opportunity there. And you
also think it's a it's a nonprofit typically
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a lot of volunteers. Um,
but yeah, it's and again going back
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to our earlier conversation about doing their
homework and targeting, Uh, that's a
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unfortunately somewhat of an easy target.
Well, what I did some research and
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I went to a couple of church's
website just to get an indication of the
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cybersecuity practice is I'm finding that some
of them are practicing, um, the
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idea of an NDA. Let's say, before you join that church, you
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gotta sign a none a none disclosure
agreement. Some of the other ones are
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are having portals set up where where
you register to become a member. But
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then after that you get an encrypted
email. Okay, right, all right,
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which is which is also good.
And then I've noticed that when it
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comes to donors and so forth,
um, some of them are resorting to
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donation in a physical form as well
too. But but if we go back
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and look at this year, you
know, there's been a couple of cyber
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tacks on on some churches, and
you know, some personal data have been
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stole. But but churches have make
sure that they have cyber insurance in place,
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because if you have a congregation of
ten thousand people, and if five
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thousand accounts get compromised and somebody's heyl
responsible, yea, it can literally you
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know, put them out of business
virtually. So, uh, we've got
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about ten minutes left. We've got
four other topics to hit on here real
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quick, wrapping up highlights and looking
back on so um. Next on the
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list is let's talk your book.
Give us your best elevator pitch about your
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book, UM, and how to
become an industry tool. Okay, here
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goes the elevator pitch for the cybersecurity
mindset. UM. It serves. It
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serves as a thinking models so that
people can um operate cybersecurity in a proactive
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state. So that means that when
I wrote the book, I was always
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warning, okay, what is these
simplistic way to scructtion cybersecurity and a format
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that would allow people to think proactice
so that people and see the truth.
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Part of the problems that I noticed
in the industry was that cybersecurity was very
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complex, okay, and much of
the written information pertaining to cybersecurity comes in
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a very complex format. So I
believe that that if I could write a
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book and a common sense approach,
I could help remediate some of those concerns
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for cybersecurity itself. So so when
you think of the cybersecurity mindset, you
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know, you think of it as
a thinking model, okay, and it's
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going to allow you to think proactally
about engaging cybersecurity. And it's somewhat similar
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similar to let's say, if I
was an NFL coach, Right, it's
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like your playbook. Yes, that's
right, it is your resource guide,
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is your playbook UM, and it's
your twol kit that you can use.
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So so when NFL coaches come out
on Sunday, so we noticed noticed that
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the coaches have a plate card offensive
and defensive strategy. So so just imagine
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the cybersecurity mindset in itself. It's
just serving as a playbook. So that
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means that if that if you have
a cybersecurity expert, then you could use
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that on a daily basis just to
understand how to navigate cybersecurity. If you're
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a student in college, then it
serves it serves as your resource guide,
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so right, I mean, it
really covers the whole gambut of UM,
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not just the the industry of cybersecurity, but also pertinent to UM where you
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find yourself as an individual or a
company or nonprofit uh in that space.
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And again you can check out get
a copy of that book right at Dwayne
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Heart dot com. And uh so
next on the shortlist is this should be
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relatively brief, but there's an annual
conference for the industry. Talk to us
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UH in thirty seconds or less,
what where and where that conference was and
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what you leaned about that and why
somebody might attend on Forces Communication Electronic Association.
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I went to Technic Cyber which was
located in Augusta, Georgia. I
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go there every year. UM.
This is a major conference where all the
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government technology vendors come to learn more
about cybersecurity and to see what the government
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is headed and as of now,
the government is headed towards zero trust.
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Zero zero trust is a mythology UM
that the government is really trying to bring
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on boards so that they can um, you know, so that so that
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they can remove away from trust but
verify into you don't trust no one at
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all. Okay, so you consistently
want to have that that type of identification
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for users. But but that's another
one called SPIC, which is which is
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Special Operations UM conference that they held
down in Temple, Florida as well too.
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So if you're out there, UM, type type and tech that T
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E C H N E T and
attend some of those versus. Yeah.
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So again this is the man that's
not only written the book on it,
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has the podcast on it, but
is staying on top of what's what's current
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in the industry. Um okay,
so uh four and five on the list.
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So you've had your YouTube channel for
a minute, as they say,
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UM, give us a stat what
kind of numbers are you getting on your
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YouTube platform for this year? I
saw that I had one point one million
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views. Wow. Yeah, it's
intense. That's been a lot of views
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on my YouTube channel and I think
it is driving for the content that I
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have because of content is based on
workforce development and all different sectors of cybersecurity
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itself and also serves as a repository
for marketing the cybersecurity mindset. Yes,
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so that that speaks to two points. One is that, um, this
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is a topic that's of high interest. People are searching for more information on
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cybersecurity on YouTube, which is the
second largest search engine on the and obviously
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behind Google. Um so people are
on YouTube wanting to learn and they're finding
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you. Obviously is a valuable resource
because you're all in this, You've done
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your homework, you've uh you persistent
and consistent on creating content on that subject
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matter. So one point one million, that's that's very impressive. So our
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last topic is something excited. You
literally just got into UM creating near the
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end of two UH, talk to
us about your live stream platform. Oh.
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Live screens were dedicated to the career
development area of cybersecurity. I've always
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felt that the cybersecurity industry has some
great people that are trying to progressus at
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career. So I wanted to take
all the take all the information that I
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knew and experiencing my career and to
deliver it in a new platform. So
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I thought about live screaming and it
kind of worked out well and it has
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helped a lot of UM individual channel
career through cybersecurity. Some of the some
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of the Facebook groups and some of
the linked In groups and UM and all
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the connectors on LinkedIn are definitely enjoying
it. UM. I guess you know,
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periodically I go get a inbox UH
message to say that you know,
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the YouTube channels, I have been
out a lot and on Facebook as well
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too. I try to share it
as much as possible. So so you
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know, the live screams served its
purpose. I wanted to be most I
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want to be closer when I speak
to people, so I decided to go
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live screames, have a video,
you know, authentic in real time and
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all of that stuff. Yeah,
that's awesome, right, So Dwayne,
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Um again, it's been fun.
It's been educational in my part. I've
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enjoyed being on the other side of
the microphone uh no, listen to your
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podcast, but interacting as well.
So I think, um, this has
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been great. Looking forward to three
and with that, stay tuned for our
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next episode. That's our actual topic. Any closing thoughts on your part less
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stay cyber safe, unlet's keep the
cybersecuting mindset engaged.
